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Vertical Reps is a full service studio group. We specialize in Photography, Broadcast Production, CGI, Retouching, Animation, and Special Effects. View our website http://verticalreps.com

Friday, June 28, 2013

Artistic Image - Builds a Subway for Pfizer


It's Not Everyday you see a New York City subway station inside an office building.  But if you happen to wander over to the NYC offices of Pfizer, you’ll find it difficult not to try to catch the train home (or to Georgetown Cupcakes, cause why not?) by stepping smack into their hallway wall.  Ed Dye, Creative Director and designer, and his team worked tirelessly to create all of the minute details that uniquely belong to the New York City subway train station.  The result was a staggeringly realistic graphic image, that when applied to scale across the office hallway, makes you feel like you’re actually standing on the subway platform.